We built and sold YouTube channels. Now we help creators unlock theirs.
NicheYield is a small team that turns a niche creator’s audience into a premium course — built, launched, and run by us, for a 50/50 split. No upfront cost, no agency retainer. You just record your videos.
Who we are
We’re An Krumberger & Maja Usico — creators and operators who’ve built content brands, run YouTube channels as real businesses, and sold them. We’ve lived the exact problem NicheYield solves: a trusting niche audience that’s worth far more than ad revenue, and no time to build the thing that unlocks it.
An Krumberger
Growth, monetization & education
An has spent years building content brands and global audiences, and running channels as businesses. He also works in online education and future-of-education research — the study of how people actually learn online, which shapes how we build courses that land.
An on LinkedIn ↗
Maja Usico
Operations & systems
Maja turns creative work into organized, documented assets — the numbers, workflows, and systems that make a media business actually run. She leads the operational side that keeps every launch smooth and repeatable.
Maja on LinkedIn ↗Why we built this
Most niche creators are told to “make a course” — then left to figure out funnels, landing pages, payments, and email on their own. It’s a second full-time job, so the demand just sits there, unmonetized. We already built and run that infrastructure. NicheYield points it at your audience, so the only thing standing between you and an income stream is a camera.
And we structured it so you carry none of the risk: $0 upfront, we pre-sell before we produce, and we only get paid when you do.
Common questions
Is it really $0 upfront?
Yes. We front the entire build — production, landing page, course platform, email, support. We only earn our 50% after your audience buys. And we pre-sell before we produce, so if the demand isn’t there, nothing gets built and you’ve spent nothing.
What do you actually need from me?
Almost nothing. One short call to walk us through your audience and your angle — then you record your videos from a fill-in-the-blanks script we write, filming exactly what we tell you to. You supply the expertise on camera, raw and messy. We handle everything else.
How is the money split?
We split 50/50 after payment-processing fees. On a $100 sale, that’s roughly $48 to you and $48 to us — and we cover the build and running costs out of our half. Every number is shared with you.
Who owns the course and my audience?
You do. Your channel, your email list, your customers — always yours. We never contact them without your say-so, and you keep every asset we build, even if you walk away.
What if the course doesn’t sell?
You’ve lost nothing. Because we pre-sell to your audience before producing anything, we only build once there’s proven demand. The cost and risk sit with us, not you.
Do you work with other creators in my niche?
We don’t offer blanket exclusivity, but we never copy-paste. Every course is built around your angle, your voice, and your audience. If exclusivity matters to you, that’s a conversation we can have.
Let’s look at your channel together.
A free, no-obligation read of what a course to your audience could look like.
Get in touch →